Client: Julia Johnson

Julia Johnson, a professional health and beauty expert based in London, wanted to bring her new business to life with a vibrant and personable identity. Juice London were invited to develop the naming, logo design and sales collateral for the brand, including a treatments booklet and customer loyalty card.

As a specialist in a range of therapies and treatments for every part of the human body, Julia was keen to highlight this offering in the design. Top to toe was born. A comprehensive colour palette and accompanying graphics were then created to add a sense of luxury and a touch of femininity.


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