Client: Flight Centre
Flight Centre First and Business, a subsidiary of Flight Centre, wanted to establish a strong online and offline presence to promote their new January sale. After creating the campaign title and tagline, Juice London designed a series of half page animated banners to promote the sale and direct traffic to the new microsite.
To accompany the online campaign, two full- page offline advertisements were also created to help strengthen the sale’s publicity. These featured in Condé Nast Traveller, a high-end lifestyle and travel magazine aimed at the affluent market with a monthly readership of over 80,000.
Juice London is your first kiss. We’re here to sing you a song, to give you a great deal on car insurance and we’ll do it in 7.5 million colours.